CHA SEN | 2018 |
Branding / Package Design
CHA SEN is a cosmetic brand inspired by the Japanese lifestyle. The brand name ‘CHA SEN’(茶筅) comes from a Japanese word which means bamboo tea whisk used in making Japanese matcha tea.
CHA SEN is an organic cosmetic brand that uses matcha powder as the main ingredient along with other organic ingredients.
抹茶を基調としたオーガニックコスメブランド、CHA SEN。
和をイメージした色と柄を使いブランドイメージを伝えやすいデザインを意識した。